You’re an entrepreneur and you may still be in an early stage of your company’s development. If so, you need to sell, but you need to sell like an entrepreneur, not like a salesperson. An assessment sheds light on where the selling skill gaps are which, when addressed through training and/or coaching, will accelerate your revenue growth.
You may be making the transition from entrepreneur to executive, in which case you should review either the CEO/President page or the VP Sales page, depending on whether or not you have a Sales VP between you and your sales force.