- November 13, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Yesterday, I posted this article about why sales cold calling is so bad. One of my readers asked what I would recommend to make the calls more effective. I’ve written a lot of articles about cold calling more effectively, so I have linked to fourteen of those articles below.
A new book on sales, How to Close Deals Like Warren Buffett, was launched today. Highly successful dealmakers themselves, authors Tom Searcy and Henry DeVries, have been studying Buffett’s unique approach for many years. Now they reveal the deal-making secrets of the Oracle of Omaha including 101 top deal-making maxims from a legend in his own time.
They round it all out with an abundance of their own experience – approaches that, added up, have generated billions of dollars in new sales. When you order today (and today only), you’ll get more than $300 in game-changing bonus material from some of America’s TOP business authors (I’m honored to be one of them).
As long as we are talking about books on selling, these are links to articles on my Baseline Selling site which provide instructions for making more effective cold calls :
Getting Your Prospects’ Attention
The Five Biggest Phone Selling Traps
Obstacles to Scheduling Appointments
Overcoming Negative or No Response
What it Takes to Get Appointments Scheduled
Sales is Like an Obstacle Course
These blog links are to articles right here about cold calling:
Are Your People Still Cold Calling? The Ugly Truth
Best and Worst Cold Call in a Single Call
The 9 Million Dollar Cold Call – Do Salespeople Still Sell That Way?