Dave Kurlan
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Getting Prospects to Respond
- July 20, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
It’s not unusual for weak salespeople to generate business by marketing themselves. One of the many methods available is to drop brochures – with secretaries, on car windshields, at the bottom of driveways, via fax or email (not SPAM), attached to door knobs, but never in mailboxes unless you mailed them.
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Death of the Sales Force is Greatly Exaggerated
- July 18, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
In a recent post, I blogged about my problem’s with Seth Godin’s article, Death of the Sales Call. Yesterday, a friend mentioned that he viewed a presentation about the Death of the Sales Force. It appeared to be based on an article originally posted in the spring of 2006 by Dr. David McMahon on the Graziadio Business Report. As the saying goes, the reports of this death are premature and greatly exaggerated.
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The Emerging Boy, The Lingering Toddler – Salespeople are Still Like Children
- July 14, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Would you like to know why your salespeople don’t become stronger more quickly? Why they don’t change? Whether there’s hope? How much they can improve? What it will take?
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What is it About Baseball Books?
- July 12, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
A recent post on 800CEORead.com was titled ‘What is it About Baseball Books?’. It was a good article but, given the audience, Top Management Executives, I wondered how the author, Jack Covert could have omitted the two baseball books actually written for his audience. They are Jeff Angus’ fine management book, Management by Baseball, and my book, Baseline Selling.
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Time Management vs. Job Management
- July 11, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
If your salespeople are like most, they aren’t spending nearly as much time as you would like on their primary responsibility of selling. What to do?
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More Seth Godin on Sales
- June 29, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Last week, Marketing Guru Seth Godin wrote about the ‘Death of the Sales Call’, a post I addressed here. Today he wrote about the ‘9 Things Marketing People Ought to Know About Salespeople’. Funny thing is, in point #9, he defends salespeople against marketing’s attempt to replace them with the web by saying that the game changing sales…is real people interacting with real people. Quite a change in his tune in just one week!
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How to Eliminate the Effect of the 80/20 Rule on your Sales Force
- June 29, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
When I shared this with Jeff, he told me how consistent that is with his statistics about bell curves in general. He told me that in most cases, bell curves do not reflect reality. Wow, our statistics line up with Angus’ Law of Distribution!
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When Salespeople Experience a Breakthrough
- June 27, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Praise the individual. Reinforce the success. Repetition is required to lock in a new behavior. Work even more closely with this salesperson to be certain that he/she continues to achieve as a result of this wonderful breakthrough.
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UPSA Professional Selling Ethics Framework
- June 26, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The United Professional Sales Association (UPSA) has unveiled their long-awaited Professional Selling Ethics Framework for world-wide release and incorporation into the UPSA Certification Program for salespeople.
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Sales Coaching – Between the Lines
- June 22, 2006
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
If you read Baseline Selling then you’re familiar with my research and data. There is an elite 6%, a top 26% and then all other salespeople. That’s right, a bottom 74%. Don’t believe it? Look at your own sales force and the requests for help that you get – that’s if you get asked for help. If the coaching you’re asked to provide is anything like the coaching I’m asked to do, it also falls into the top 26% and bottom 74% department.