Search Results
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Sales Leadership – 6th of the 10 Kurlan Sales Management Functions
- November 19, 2009
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Sales Leadership includes but is not limited to:
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Sales and Sales Leadership Lessons from Lou Piniella and the Umpire
- June 23, 2009
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Last night on the MLB Network, I heard Don Denkinger, a former major league baseball umpire, tell a very funny story about former Yankee player and current Cubs manager Lou Piniella.
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My Latest Sales Epiphany From Watching Playoff Baseball
- October 20, 2024
- Posted by: Dave Kurlan
- Categories: Uncategorized, Understanding the Sales Force
And that’s when it hit me as if I was hit in the face by a 95 MPH fastball.
My fears are exclusive to the Red Sox and not to any other team – even if I am rooting for the other team! This is huge! And because this is my brain, this is actually about sales, not baseball!
Is it fair to believe that a Sales Leader wants his salesperson to succeed with a big, important sales opportunity as much as I would want the Red Sox relief pitcher to succeed in a big, important game?
If your answer is yes, we have a problem.
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The Biblical Sales Force Part 2 – On Boarding and Coaching Salespeople
- October 14, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
As I wrote in September, I’m reading the Bible from beginning to end for the first time. In my first article using an analogy from the Bible, I wrote about scaling, hiring and firing salespeople, based on what I read in Genesis. Today’s article is about on boarding and coaching salespeople, and is an analogy from Exodus.
Early in Exodus, we are introduced to Moses, whose people have been slaves to Pharaoh and the Egyptians for hundreds of years. God appears to Moses and commands him to approach Pharaoh and persuade him to release the Israelites so they can freely worship their God. Moses lacks confidence in his ability to articulate the request, and questions God’s direction. He wonders if there might be someone better to handle this important assignment.
God had to build Moses’ confidence, and properly prepare him for the conversation he will have with Pharaoh. This is the equivalent to pre-call strategizing, one of several methods for coaching salespeople. God needed to provide Moses with talking points sufficient to give him gravitas with Pharaoh, so he provided Moses the God-like ability to turn his brother Aaron’s staff into a snake. We accomplish the same thing when we prepare a salesperson with powerful messaging and talking points.
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7-Steps to Achieve Sales Team Excellence
- October 9, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Any company and/or executive can initiate a sales transformation, but there is one dealbreaker that can cause a sales transformation initiative to fail. But you have to see it through. You must be visible. You must lead by example. You must be engaged. You must show how important this is. You must show your commitment.
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10 Reasons Why You Can’t Outsell an Incumbent
- June 7, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
When the strategy is correct, the messaging can be perfected.
When the strategy and messaging are correct, the sales process can be optimized.
When the sales process is optimized, the sales tactics will work.
Stop winging it. Stop struggling. Stop losing.
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Using Baseball to Select and Hire Salespeople
- May 20, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
This article has a set of three distinct analogies comparing baseball to sales so if you don’t want to hear about the baseball side of the analogy, you’ll probably want to exit the article. If you stay, you’ll be asking yourself, “Why didn’t I think of that?”
Analogy #1 – Filling Seats
Let’s start with what a sales team would call a termination. It doesn’t matter whether it is voluntary or involuntary, when it occurs, the salesperson must be replaced.
In baseball, whether a player is injured, traded, released, or leaves via free agency, he must be replaced. There are three options:
If the team chooses to replace him organically, they call up a major league-ready player from their top minor league (AAA) team and voila – he is replaced.
If they trade for a replacement, they determine who they want and what it will take in both major league and minor league talent to acquire him. They might negotiate over the specific players and when they agree, a deal gets done and they have their replacement.
If they elect to sign a free agent, it usually comes down to money and if the player and team can agree to the terms, they have what is usually an expensive replacement.Let’s discuss the preparation, work and diligence the organization would have done prior to promoting a minor leaguer to the majors. They scouted him in high school and/or college. They oversaw his development in Rookie League ball, then through low and high Single A ball, then Double A, and finally Triple A. The player has typically been in their system from as little as two years to as much as eight years. They have extensive first-hand knowledge of the player’s work ethic, defensive capabilities and liabilities, offensive capabilities and liabilities, mental toughness, and have projected how he will perform in the major leagues. It’s not significantly different with players they might trade for, or free agents they might sign, because their scouts have seen those players and their team has played against those players.
Compare having to replace a baseball player to what happens when you must replace a salesperson. You don’t have anyone to “call up” or promote and there are two options:
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Exposing the DIY Sales Organization
- April 22, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
When it comes to the ten best practices for sales organizations, most CEOs, CROs, CSOs, and Sales Managers lack the expertise in much the same way I lack the expertise to professionally construct landscaping, built-in cabinetry, and even Smoothies. We can do those things, but the DIY work product pales in comparison to a professional’s work product.
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Baseball, The Toad and Coaching Unresponsive Salespeople
- April 11, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Coaching salespeople is challenging. When they aren’t responsive to coaching it’s not only more difficult, it is downright frustrating. When you’re attempting to coach unresponsive salespeople to use the phone to directly talk with a decision maker, there isn’t much upside. Whether you’ve made this coaching attempt one time or one hundred times, the outcome will be the same, so the question we should be asking is, should this salesperson still be working for you?
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Was the Easter Sermon About Salespeople?
- April 1, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
As someone who for thirty-eight years has led a sales consultancy specializing in sales, sales management and sales leadership training, I can easily say the exact same things about people “who belong” to the sales profession. They should be attending at least weekly training. They should be practicing their profession as we practice our faith. They should be reading about sales. But most in the sales profession are content to sit on the sidelines, and attend training only when the company forces them to. More and more, we are seeing: