Search Results
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Cold Reach Outs: Do Email and LinkedIn Work?
- October 6, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Most marketing workflows and the messages created for those workflows absolutely suck! As a result, most of the cold messages that come through your email and LinkedIn messages are quickly and deliberately deleted. But there’s hope for something better.
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Steam Vent Hack That Salespeople Can Use on Stalled Opportunities
- August 23, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The guide simply lit a cigarette, lowered it slightly into the vent, it reacted with the air and the steam, and significantly increased the output of steam. A super simple hack that instantly causes a performance improvement gets your attention!
Of course, that got me thinking about a simple hack that will significantly improve sales performance and I present one to you in this article.
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Is Sales Today Nothing More than its Tech Stack?
- August 9, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
If you are on the sales team in any function, focus on selling and ignore the noise and distractions of anything that isn’t directly helping you develop your skills to book more meetings, improve your ability to reach decision makers, build relationships and trust, take a consultative approach, sell value, qualify and close business.
To everything else simply say “fuck off.”
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How Practice Can Increase Sales and Commissions by 33%
- July 9, 2024
- Posted by: Dave Kurlan
- Categories: Uncategorized, Understanding the Sales Force
According to data from more than 2.5 million salespeople assessed by Objective Management Group (OMG), only 72% of all salespeople are committed to their sales success and if we look at the largest population – the weakest 50% – only a little more than half of that group are committed. Why would they practice?
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How to Prepare for the Big Sales Presentation
- June 24, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The goal of the big presentation, as with the debate, is to differentiate, but that requires knowing your competition’s strengths and weaknesses and being able to point out those where you are superior. Assuming that your price will be higher, you must represent its value and it must be that value that stands out above and beyond everything else. How can you be the value?
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Stop the Dysfunction in the Sales Function
- June 17, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
For some reason, a plurality of executives think way too highly of their company’s sales capabilities and believe they will figure it out themselves. Egos and hurt feelings take priority over best practices, right people in the right seats, sales competencies and sales processes.
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10 Reasons Why You Can’t Outsell an Incumbent
- June 7, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
When the strategy is correct, the messaging can be perfected.
When the strategy and messaging are correct, the sales process can be optimized.
When the sales process is optimized, the sales tactics will work.
Stop winging it. Stop struggling. Stop losing.
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Time for Closing Arguments
- May 29, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
When salespeople master the abilities to meet and build relationships with decision makers, use a consultative approach to uncover their compelling reasons to buy, sell their personal value to differentiate and throughly qualify, win rates will go from too low to hello!
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Pump it Up for Sales Performance
- May 14, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
A client has a small sales team in the northeastern US. Last week the CEO reconnected with the sales team to check if everyone was selling properly. They weren’t. The team had lost a few customers because a high pressure competitor was stealing their accounts. He initially thought there was a problem with the connections between the sales team and its customers but it was actually a gap in the sales team’s selling skills. The sales team was rusty, having rested on their laurels for years, and the lack of initiative to replace clients they had lost was glaring.
Of course the drama with the sales team could have been avoided and the CEO could have replaced and upgraded the team from the start if he had done these five things:
asked us to evaluate the sales team
checked the pipeline to make sure opportunities were being added
considered the degree to which they underperformed last year
remembered that he had to intervene on a daily basis last year to keep the team motivated
recalled that the team was getting old -
Winning and Retaining Business When There is Competition
- April 30, 2024
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
We were away for most of April, watching our son play his senior year of college baseball. When we left Massachusetts, the calendar said early April, the grass and gardens were still dormant and the weather felt like mid-January with some games played in 25-degree wind chills!
When we returned home three weeks later, we looked outside and saw life! Flowers were in bloom, the Bradford Pears and Crab Apple trees had blossoms, and the green grass had already been mowed a couple of times. Although we weren’t there, nature did its thing without us.
Pivot to sales.
It doesn’t matter whether salespeople are in account management or account executive roles. The sales equivalent of nature at work occurs at both target accounts and existing accounts. When salespeople aren’t physically present or on the phone with decision makers at the account, it is likely that one of their competitors is physically present or on the phone competing for the business or trying to take their business away. Just because a salesperson doesn’t see or hear about it, doesn’t mean it isn’t happening.
What can you do?