best cold calls

  • The Voicemail Message with Everything but the Kitchen Sink

    • April 18, 2019
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    This week I received a voicemail message from a salesperson that literally included everything but the kitchen sink.  I don’t recall listening to a voicemail that sounded like this before.  I don’t think voicemails like this are effective.  I don’t like voicemails like this.  

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  • Cold Calling Example – Best and Worst in a Single Sales Call

    • September 22, 2011
    • Posted by: Dave Kurlan
    • Category: Understanding the Sales Force

    Your salespeople will only get a small percentage of their messages returned but when they do, make sure they are offering their prospects value on that call.  Their messaging must be in the context of helping rather than selling and they must be able to overcome the resistance that is sure to be present with a blind returned call.

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