Dave Kurlan
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Made Up Sales Statistics and Their Contrast to Real Data
- February 2, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
A sales consultant who knows that I geek out on sales data read that 84% of salespeople suck because they don’t enjoy what they do. A huge percentage of salespeople do actually suck but the actual number is closer to 75%. Is it really because they don’t enjoy selling?
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This Company’s Best Salesperson was 2500% Stronger Than Their Worst
- February 1, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
It’s been four months since the baseball season ended but college baseball begins in less than 4 weeks and it will be fun to watch our son play for his college team (while freezing our asses off!). It’s also been a while since the last time I shared a top/bottom analysis but I completed one this week that I had to share.
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Top Salespeople are 8600% Better at This Than Weak Salespeople
- January 20, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
As you can see from the table above right, the top 5% of all salespeople are 56% stronger at qualifying than strong salespeople, 452% stronger than serviceable salespeople, and 8600% stronger than the bottom 50%. 8600% Stronger!!!! Who says qualifying isn’t important? See how your industry/salespeople compare.
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Sitcoms, Sales Process, Sales Assessments and Sales Competencies
- January 11, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Hubspot, an inbound marketing company published a list of 18 Sales Core Competencies which include non-sales competencies like customer service and data analysis. Job site Indeed published a list of 18 Sales Core Competencies which include non-sales competencies like leadership and change management. I’m not suggesting that these capabilities aren’t important, but in no way, shape or form should they be considered core sales competencies. Why would people turn to any of these lists of opinions when there is a widely accepted, definitive list of 21 Sales Core Competencies backed by science and data on more than 2.3 million salespeople?
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Top Recommended Personality Assessments for Sales
- January 9, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
My Chrome home page often displays articles that Google thinks I might be interested in. Red Sox, Patriots, politics, software applications, gadgets, and for the first time, sales assessments! I thought, “Is this for real?”
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Can Malcom Gladwell Explain the Sales Hiring Problem?
- January 4, 2023
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
For the sales leaders who claim they trust their gut, this book and its many examples demonstrates that there is no such thing as accurate gut instinct. Like a coin flip, you’ll be right half the time. So what can companies do to improve on these odds? Assessments.
Consider these statistics from several sources:
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The Latest Perspective on My Most Popular Article on Selling
- December 20, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
During a first sales call, suppose your salespeople hear one prospect say, “This has been a very interesting and productive conversation and we might have some interest in this.” And imagine another prospect at the same meeting says, “We’ll get back to you next month and let you know what kind of progress we’ve made.” And still a third might say, “In the meantime, please send us a proposal with references and timeline.”
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The Top 10 Sales and Sales Leadership Articles of 2022
- December 12, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Criteria: Popularity (views) is nice but quality of content is nicer. Likes are cool but engagement is cooler. Entertainment value counts and my opinion matters because I’m judging the articles. In the end, I’m applying popularity, quality of the content, likes, entertainment, comments, engagement and my opinion to create this list of the top 10 articles.
Enjoy!
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The Connection Between Road Signs, Sales Data, Consultative Selling and Sales Recruiting
- December 6, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Salespeople who are learning to take a consultative approach to selling hear a stated issue – the consultative selling version of a road sign – but think they have arrived at their destination – the compelling reason to buy.
This is supported by the data. Objective Management Group (OMG) has data on 2,280,260 salespeople that have been assessed from more than 30,000 companies. The findings are horrific:
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“Spirited” Has So Much in Common with Most Salespeople
- November 29, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Only 13% of all salespeople take a consultative approach to selling and almost none of them can be found in the bottom 50% – the group that fails to meet quota each year. A coincidence? On the other end of the spectrum, the top 10% of all salespeople are 4300% more likely to have the Consultative Seller competency as a strength!