- January 27, 2017
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Regular readers know that I write a lot – more 2,000 articles on sales and sales leadership since 2006. I’ll be the first to admit that the articles are not all award-winners but readers find most of them helpful, entertaining, and good enough to return for more. And a few dozen of them have won awards.
But are the articles better than say, a lively podcast on the same topic? A television interview? A radio interview?
There are pros and cons to both. The advantage of the articles is that you know what you are getting because you can see it and you know how long it will take to read since the vast majority take only a few minutes. Interviews and podcasts run much longer, most ranging from 15-60 minutes, but the advantage is that you can really hear and/or see the message come to life so much more than with the written word. Why? I’m a better speaker than writer!
Over the years there have been a number of interviews that were well done, and worth listening to and/or watching. A good interview is so dependent on the interviewer, the questions they ask, and their ability to go off script and let the conversation flow.
It is finally time to devote a series to podcasts and interviews. Here are the best interviews with me from the past several years with the most recent at the bottom of the list:
- Noah Goldman – The Enterprise Sales Podcast – on Closing, Patience, Slowing Down and Tom Brady
- Aaron Ross – Predictable Revenue – Podcast
- Lori Richardson – Score More Sales – Audio Interview – The Future of Sales
- Will Barron – Salesman Red – Video Interview Traits of a Great Salesperson (2016 Gold Medal Winner)
- Michael Mason – Smart Sales Pro Audio Interview Sales DNA (one of my favorites)
- Evan Carmichael – EvanCarmichael.com Video Interview The Pitch
- Gerhardt Gschwandtner – Selling Power TV Video Interview A New Guide for Selling Value
- Stu Heinecke – How to Get a Meeting with Anyone – Audio Interview
- Gerhardt Gschwandtner – Selling Power TV – Video Interview Build & Manage a Great Sales Force
- Jason Kanigan – Audio Interview Magical Phone Prospecting Tactics
- Gerhardt Gschwandtner – Selling Power TV – Video Interview – Sales Leaders Need to Create Value (44,000 views)
- Gerhardt Gschwandtner – Selling Power TV – Video Interview – How to Create a Predictive Sales Model
- Gerhardt Gschwandtner – Selling Power TV – Video Interview – Sales Coaching
- Gerhardt Gschwandtner – Selling Power TV Video Interview – Selling Value
- Richard Smith – Refract TV – Video Interview – How to Achieve Great ROI from Sales Training
Post 2020
- 2020 Deborah Penta – – Audio Interview – Selling Through a Crisis
- 2020 Outside Sales Podcast Video Interview – Creating Sales Momentum
- 2020 George Bronten – Video Interview – Sales Process and Methodology
- 2020 Tony Morris – Audio – Confessions of a Serial Salesperson
- 2020 Jonathan Morris and Sales Loft – Audio – How to be in the Top 5%
- 2021 Wally Bressler’s Own the Phone / Sales Secrets Show – Video
- 2021 Fred Diamond – Video Interview – Urgency
- 2021 PRX – Audio – Origins of OMG
- 2021 PRX – Audio – How OMG Differentiates Sales Candidates that will ramp up quickly from others
- 2021 NPR Video, Transcript – Sales Core Competencies, Data and Sales Process
- 2021 Alex Faust – Video – Hiring Salespeople During the Great Resignation
- 2022 Joe DiDonato Video – Recession-Proofing Your Sales Force
- 2023 Larry Levine and Darrell Amy – Video – Selling with Passion
- 2023 Mark Trinkle – Video – The 21 Sales Core Competencies
- 2023 Paul Fuller – Video – Sales Process and CRM
- 2023 Kelly Riggs Video – The Born Salesperson Trap
- 2023 Kelly Riggs Video – The Holy Grail of Selling
- 2023 Derek Baer Video – The Hall of Fame and Active Listening
- 2023 Walter Crosby Video – The Game Changer for Building Successful Sales Teams
- 2024 Jack Hubbard Video – Sales Strategies and Leadership
- 2024 Allego Enablement Minute – Video – AI Can’t Replace Salespeople
- 2024 Allego Enablement Minute – Video – Work on the Top to Improve Sales Leadership
- 2024 Allego Enablement Minute – Video – Top Sellers are Not Sales Managers
- 2024 Selling from the Heart with Larry Levine and Darrell Amy – Video – Trust-Based Selling
- 2024 Flowing Sales Podcast – Video – Outdated Sales Models, Sales Strategy and Sales Transformation
- 2024 The Sales Machine – Video – How to Build a Strong Sales Culture
- 2024 Sales Game Changer with Fred Diamond – Video – It’s What Happens Before You Get to Present Your Capabilities That Really Counts
- 2025 Industrial Growth Revenue with Ed Marsh – Video – Episode 44 – Dave Kurlan Talks Baseline Selling, Sales Training and Accountability