Understanding the Sales Force
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How Many Authors Does it Take to Screw in a LightBulb Highlighting Selling Skills?
- September 22, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Dan Caramanico alerted me to this dubious September 19, hbr.com article that explains their 5 Skills Every Salesperson Needs to Succeed. It took three consultants to screw in the lightbulb that illuminates their five stupid-as-shit skills so let’s take a look:
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Is 28 Years Long Enough for a Sales Assessment Trial ?
- September 19, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Isn’t 28 years long enough for us to prove ourselves?
Clearly OMG is not for everyone. Companies that sell at the lowest price, companies that are the brand leaders, and companies that have a transactional sale don’t need to hire good salespeople because their salespeople are order-takers. But what about everyone else?
After consistently proving its legendary predictive accuracy making it a no-brainer to use OMG, there are five possible reasons why companies didn’t use OMG to assess their sales candidates over the past 28 years:
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10 Sales Attributes That Don’t Differentiate Top Salespeople from Bottom Salespeople
- September 12, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I’ve written several articles (same as always) about OMG (Objective Management Group) Tailored Fits/Proofs of Concept where I analyze the differences between a company’s top producers and bottom producers to identify the findings/scores that differentiate their tops from their bottoms. That is the science of sales performance and sales selection and the last time I wrote about it was in this article from February of 2022. For comparison, the most recent example of a blowhard writing junk science without being scientific about what top salespeople do differently can be found in this article from August of 2022.
Today’s article (new article) will go in the opposite direction and discuss strengths and skills that don’t differentiate tops from bottoms.
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Found: A Great Article About How Important Salespeople Are
- September 7, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Yesterday, although I wasn’t looking for it, I found my laptop charger that I misplaced a few weeks ago. Today, I found a shirt I wasn’t looking for. It was purchased in May, but I had forgotten about it. Later today, a post appeared in my LinkedIn feed and although I wasn’t looking for an article by a physician, I read it and am so glad I did.
Would you like to know what I loved about that article? I’ll share, but first, consider that…
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How Closing a Tough Sale is Nearly Identical to Hitting a Home Run
- August 25, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
You’re watching a baseball game on television and the announcer says, “And here’s the pitch and there’s a long drive hit deep to left field and it’s deep, it’s up, it’s way back and GONE!!!!! Home Run Dave Kurlan!” OK, the announcer never said the Dave Kurlan part. Not even close. I was a singles hitter. And I never played at a level that had announcers. So there’s that. For entertainment sake, watch this classic 2-minute clip of Robert Redford as Roy Hobbs hitting the magical home run at the end of the movie, The Natural, one of my all-time favorite baseball movies right up there with The Sandlot and Field of Dreams.
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Which is Worse – The Boston Red Sox or Your Sales Team?
- August 23, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The construction of the Red Sox roster is simply a Stupid as Shit Strategy or SaSS. Use of the word strategy means that it’s intentional and is a disservice to the word stupid!
Sales team construction usually lacks formal strategy and that suggests something accidental is at play. We tend to see the “we already had these salespeople” and then “these are the new salespeople who were willing to work for us.” New is a relative term as the newest 30% of the team continues to churn when and if they find candidates.
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Must Read – How a 15% Corporate Minimum Tax Will Impact Companies and Sales Teams
- August 10, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The primary point of today’s article is to point out the irony of hiring 80,000 agents but you’ll have to read a bit of background before I can point out the irony.
So why are they hiring 80,000 IRS agents?
They want the rich to pay their fair share and that sounds fair, but let’s go beyond the headline and general talking point. There are 724 billionaires in the US (of 2,775 worldwide) and it’s not that hard to find a millionaire because there are 20 million of them in the US (50 million worldwide). If they target billionaires it would work out to 110 new agents per billionaire. Sounds like overkill. They also want to make sure that corporations pay their fair share so this legislation imposes a minimum 15% tax on corporations.
Let’s focus on the 15% tax for a moment. I can think of only three ways for corporations to deal with that surcharge:
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Can My Car Uncover Sales Qualification Criteria Better Than Most Salespeople?
- August 8, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Wouldn’t it be great if salespeople had the equivalent of two camera intelligence to see what they don’t know they need to see?
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The Secret to Account Churn is Not Dedicated Account Managers
- August 3, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
If you think about territory sales or sales into a specific vertical, reps should be calling on the same customers and prospects all the time. The key similarity is that both groups of salespeople have a limited number of prospects, as defined by geography or need, and therefore must continue calling on those prospects until they are sold. But then what? If a rep is selling consumables and/or supplies of some kind, they’ll continue calling on those customers who buy. But what if they aren’t selling consumables? What if the purchases are much more infrequent, as in many months or even years apart?
That’s the problem I’m writing about today.
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Not The Top 20 Attributes of Successful Salespeople
- August 1, 2022
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
The article was 100% junk science and to use the word science would be a disservice to the word junk. Below, you’ll find five reasons why this article was so wrong, so bad, so misleading, so pitiful, and just plain stupid: