Understanding the Sales Force
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All-Time Top Kurlan Sales Article
- December 20, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Whether you’re using a personality assessment, behavioral styles assessment, psychological assessment, or psychometric (describes all of the above) assessment, it’s the marketing that’s sales-specific, not the findings. Use them at your own risk.
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Sales Incentives, Awards, Lead Follow-Up and Sales Effectiveness
- December 19, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
In the case of appointment setters, as in the email above, training them to be more effective with the appointment-setting conversation will pay dividends too. Not only will the appointments be more qualified, there will actually be more, better-qualified appointments!
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Vote the Best Top Article on Sales and Sales Management
- December 17, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
This is a pretty exciting time for us. We reviewed 1,000 articles which I’ve posted on this Blog since 2006 in an effort to present you with the Top 15 Sales Articles of the past six years, and later this week, the Top Sales Article of the last six years. It was not quick, easy, fun or obvious. They aren’t necessarily the most viewed and they do not have the most inbound links. But we did pick fifteen of the more serious articles. Some are articles backed by science and some are assessment comparisons. Five are on selling and two are articles where I debunked other published articles. Missing are the articles with analogies, humor and comparisons to children, but other than that, it’s a nice cross-section.
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Top Kurlan Articles on Sales Coaching
- December 11, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I present my Top Articles on Coaching Salespeople
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Top Kurlan Articles Debunking Sales Studies and Articles
- December 11, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I’ve read an awful lot of studies and articles over the last several years and while most of them have merit, some of them are either dead wrong or have drawn incorrect conclusions. Here are the ones which have earned my criticism:
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Top Kurlan Articles on Sales Process:
- December 11, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
I present my Top Articles on Sales Process:
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Why Assessments Will Never Work for Some Companies
- December 11, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Assessments are awesome, especially when you choose the right ones, for the right purpose, at the right time. Despite the availability of some terrific assessments, they won’t work for every company.
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Two Fantastic Examples of Addressing Sales Objections
- December 5, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
As you read these, ask yourself whether I’m taking sides or simply pointing out good and bad things the politicians do and subsequently apply those lessons to selling. Exactly 8 (including today) of the 985 articles, which I’ve posted to date mention politics or a politician. By my count, 3 were favorable for Obama, 1 for Ann Romney and Chris Christie, 0 for Mitt Romney, and 3 that were unfavorable for Obama. Can’t get any more balanced than that!
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Drivers and Your Salespeople Need to be Patient
- November 30, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
In order to create urgency and accelerate the sales process, your salespeople actually must slow down their meetings. Instead though, in much the same way that I rush to get to my next meeting, they rush to the presentation or demo. To make matters worse, your prospects want your salespeople to present and conduct demos. They want prices and proposals and your salespeople are too willing to oblige.
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Zig Ziglar’s Legacy to the Sales World
- November 28, 2012
- Posted by: Dave Kurlan
- Category: Understanding the Sales Force
Zig died today at the age of 86. Seth Godin memorialized him here. I wrote about our chance meeting here 6 years ago.
I want to talk about Zig’s life and his sales and selling impact.